Examples of Orphaned Content

Last Update: 6/16/2016 http://www.washingtonpost.com/wp-srv/travel/toolbox/carrentals.htm http://www.cnn.com/CNN/Programs/presents/index.urban.html

List of articles covering the pointless “SEO is Dead/Not Dead” debate

Just some of the more notable ones. Last updated 3/26/2017 3/26/2017 – SEO Is Not Dead 11/29/2016 – SEO is Not Dead for Local Businesses (Geo Marketing) 11/1/2016 – SEO Isn’t Dead, It’s Simply Hiding (Duct Tape Marketing) 10/19/2016 – SEO is not dead; It’s just a shape-shifter (Search Engine Land) 10/4/2016 – SEO is DEAD in 2016 ...

Things I Need To Revisit And Read In Their Entirety

Last Updated 8/9/2017 Design-Led Firms Win The Business Advantage — They seem to be combining the tenants of UX and CRO into CX. Good data in here. Why, when, and how much migration planning and related report – Sent from David Hobbs. Really good stuff. IA Summit Videos – Watch them. Watch them all. STAT White Paper ...

My Favorite Plugins 1

Last Update: 8/9/2017 An ongoing list of extremely useful WP plugins I find along the way. AWRStudyr: Learn various back-end insights on a website you’re viewing. Image Pro:  Automatically resize images on the fly.  No gigantic images that only look small anymore. No Image Link: Works out of the box. Stops images from linking to themselves. ...

My SEO Site Evaluation Checklist 2

Last Update: 8/29/2017 Under construction.  I’ll add to it as I go. Is the content duplicated or plagiarized on other sites? Does the site have a lot of spammy links pointing to it? Does the site had a strong 404 page? What happens when a site search returns no results? Are the images optimized for file ...

My SEO UAT Checklist

Last Update: 7/31/2016 When I do UAT, this is a short list of some of the universal things I check for (in no particular order): Does the wesbite have a favicon? Are sitemaps set up and present in robots.txt? Is the robots.txt error free? Do all pages have meta titles and descriptions? Is there a ...

Online Marketing And SEO Facts, and where I found them

Last Update: 10/1/2017 A sitemap can be no larger than 50mb and can hold no more than 50,000 URL’s. – Sitemaps.org Linkspammers are injecting code and links into PDF’s – Search Engine Land 60%+ of direct traffic is from organic search – Groupon 77% of baskets are abandoned by shoppers. – Search Engine Land The ideal ...

Tools I Use Regularly 2

What follows is an ongoing list of some of the tools I use regularly when doing my job.  This list is primarily so I have easy access to it if I’m at a computer where my bookmarks are not present.   Feel free to browse through and see if you find something new. Last Update: ...

Blog Posts And Articles I Reference Regularly

This is just a list of blog posts that I found particularly handy, and reference back to from time to time. Last Update: 6/28/2017 14 Top Notch Resources To Help You Become a CRO Expert – Great links to guides I want to come back and read in full. 18 Meta Tags Every Webpage Should ...

Examples of Pure Black Hat

I’ve seen many, but these are the most obvious.  The beginning of the URL stripped out, for obvious reasons. Last Update: 8/1/2014 lymegreen.co.uk/couch-relax-sound-001/2007-03-25-10-44-21-0/raw_2007-03-25-10-44-21-0   .html ocuzapivotav.prv.pl/radiation-therapy-canton-georgia    .php specialchildrensfriends.org/wp-content/uploads/backup/accessory/jobsinsan   .html ancavecap.gegahost       .net/photos/400-as-it-job-mainframe.html anitaminty. gegahost.  net/