Things I Need To Revisit And Read In Their Entirety

Last Updated 8/9/2017

Design-Led Firms Win The Business Advantage — They seem to be combining the tenants of UX and CRO into CX. Good data in here.

Why, when, and how much migration planning and related report – Sent from David Hobbs. Really good stuff.

IA Summit Videos – Watch them. Watch them all.

STAT White Paper – Rise to the top with featured snippets, recommended by Jason White.

The Story of Content, Rise Of The New Marketing – Recommended by Eta.

This Slide Deck from IA Summit – Rewarding near misses.

29 Common Google Analytics Data Errors And How To Fix Them – Just good stuff in here for understanding data.

Boolean Search Query Social Media Monitoring Tools – Written by a Dragon – need to read this white paper ASAP.

How to Win Friends and Influence IT Pros – Excellent whitepaper on IT tech marketing with survey data and insights from IT pros themselves. Main point – humanize marketing and be less automated for IT pros.

The Ultimate Guide To Log File Analysis – I want to do more of this stuff.

We Tested How Googlebot Crawls Javascript And Here’s What We Learned – Good stuff to know.

A quick laundry list of others:

  • http://www.techrepublic.com/article/how-to-create-a-linkedin-ad-campaign-a-beginners-guide/ (Share this afterwards)
  • https://www.distilled.net/resources/introducing-crawlbin/
  • http://www.komarketingassociates.com/files/b2b-web-usability-report-2015.pdf
  • https://www.stonetemple.com/the-growth-of-rich-answers-in-googles-search-results/
  • https://moz.com/blog/why-cctlds-should-not-be-an-automatic-choice-for-international-websites
  • http://www.siegemedia.com/the-most-common-words-in-high-ranking-title-tags
  • https://www.ted.com/talks/kelly_mcgonigal_how_to_make_stress_your_friend?language=en

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